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Press

For media inquiries, please reach out to Janet Becker at .
  • Millennials, Generation Z, and Boomers: How Much Tradition Matters to Modern Wine Consumers
    Wine Market Council

    Millennials, Generation Z, and Boomers: How Much Tradition Matters to Modern Wine Consumers

    May 20, 2025
    Forbes
  • Are Hip New Wine Brands Like Kosmic Kitty the Key to Reaching a New Generation?
    Wine Market Council

    Are Hip New Wine Brands Like Kosmic Kitty the Key to Reaching a New Generation?

    May 16, 2025
    Wine Industry Advisor
  • Wine Market Council

    Goooaaalll! Chile’s Concha y Toro Partners with Mexican National Soccer Teams on a Limited-Edition Wine

    May 15, 2025
    Wine Spectator
  • Wine Market Council

    Under the Hood: Wine Market Council Tackles Industry Headwinds

    May 8, 2025
    Napa Valley Features
  • Words Matter: Making Media Work in a Challenging Market
    Wine Market Council

    Words Matter: Making Media Work in a Challenging Market

    May 6, 2025
    Wine Industry Network
  • Wine Market Council

    Attentive to the environment and social issues with light packaging: the “perfect” wine for young people

    May 5, 2025
    Italian Wine News
  • Wine Market Council

    Who is Drinking Wine in America? The Map

    April 29, 2025
    Wine Wanderings
  • Wine Market Council

    WINE MARKET COUNCIL TACKLES DOMESTIC WINE INDUSTRY’S CURRENT SETBACKS

    April 28, 2025
    Lodi Grape Growers Newsletter
  • Wine Market Council

    Albertsons becomes first-ever retailer to join Wine Market Council

    April 15, 2025
    The Drinks Business
  • Wine Market Council

    Reshaping Wine Culture: Challenges and Solutions

    April 8, 2025
    Newsbreak
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Wine Market Council has been tracking annual wine consumer attitudes and behaviors for two decades, providing its members with consumer research that is helpful to their day-to-day business. Become a member for full, unlimited report access.

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Stay ahead in the competitive wine industry with i Stay ahead in the competitive wine industry with insights from the Wine Market Council. Our forward-looking market research provides wineries with critical data on U.S. wine consumer buying habits, attitudes, and trends. This invaluable information gives you the edge to make informed decisions and outpace your competitors.
Join Wine Market Council today and equip your brand with the tools needed to succeed in a dynamic market.

#WineMarketCouncil #WineIndustry #MarketResearch #CompetitiveEdge
There's nothing like summer nights with a glass of There's nothing like summer nights with a glass of wine in hand! 🍷🌞✨
Whether you're enjoying a backyard BBQ or a sunset picnic, wine is the perfect companion for those warm, starry evenings. It adds a touch of elegance and relaxation to every gathering. Remember, moderation is key to savoring these moments responsibly. Cheers to unforgettable summer nights! 🥂

#Wineis #SummerNights #DrinkResponsibly #WineMarketCouncil
Unlock your creativity with insights that matter. Unlock your creativity with insights that matter. 🍇✨
Wine Market Council’s research empowers wineries to be bold and innovative with their messaging. By understanding consumer habits and preferences, you can craft campaigns and creative assets that stand out, build a strong brand, and resonate with your audience. Want to take your messaging to the next level? Join Wine Market Council today for access to data that sparks fresh ideas.

#WineMarketCouncil #WineIndustryInsights #WineBusiness #WineTrends #MarketResearch #WineData #WineMarketing
Wine and friendship the perfect pairing! Whether Wine and friendship the perfect pairing! 
Whether you're catching up over a glass or celebrating life's big moments, wine enhances those unforgettable times with friends.🍷✨
 It turns simple gatherings into cherished memories and shared experiences. Just remember, enjoy responsibly and savor every sip. Cheers to connecting with friends! 

#Wineis #WineAndFriends #SharedExperiences #DrinkResponsibly #WineMarketCouncil
In a constantly shifting market, resourcefulness i In a constantly shifting market, resourcefulness is everything. 🍷
Wine Market Council research equips wineries with the insights needed to pivot with confidence—whether it’s understanding shifting consumer preferences, navigating new sales channels, or identifying emerging trends before they peak. With access to our data, brands can transform challenges into opportunities and stay one step ahead. Membership means you don’t just react to change—you use it to grow.

#WineMarketCouncil #WineIndustryInsights #WineBusiness #WineTrends #MarketResearch #WineData #WineMarketing
Every bottle of wine is more than what’s in your Every bottle of wine is more than what’s in your glass, it’s a story of craft and care. 🍷
From the soil to the cellar, winemakers pour patience, precision, and passion into every sip. That’s why wine isn’t just a drink, it’s a reflection of artistry and tradition. Savor it slowly, appreciate the journey, and always enjoy in moderation.

#WineCulture  #WineStory #WineMarketCouncil #SipWithCare #WineTradition #Wineis
Follow @WineMarketCouncil on Instagram

Press

  • New Wine Drinkers Still Lost in Translation, According to New WMC StudyAugust 4, 2025
  • Wine Market Council Launches National Study and Webinar Series to Help the Wine Industry Break Down Consumer BarriersJuly 16, 2025
  • Why IBWSS USA 2025 Matters — A Personal Invite from the OrganizersJuly 8, 2025

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