U.S. wine market research and insights

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Wine Market Council is the leader in forward looking market research on U.S. wine consumer buying habits, attitudes and trends.

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Wine Data 2020

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Webinar for WMC Members

Alternative Packaging and Choice of Drinks
Recording now available through the Members Login page

Wine Market Council research advisor, Christian Miller of Full Glass Research, presents a webinar on topics that include consumer perceptions of can sizes, shapes and other non-glass packaging; and how choice of wine vs. other beverages is affected by occasion and package.

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