U.S. wine market research and insights

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Wine Market Council is a non-profit association of grape growers, wine producers, importers, distributors, trade associations, and other wine industry businesses and organizations dedicated to advancing the U.S. wine market through primary wine market research of benefit to our members.

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On May 11, 2018, Wine Market Council will hold its annual membership meeting at the CIA at Copia in Napa and present in detail the results of its past year’s research initiatives. Attendance is for Wine Market Council members only, who will have exclusive access to all the reporting and data for every research initiative conducted by the council.

What’s Next for the U.S. Wine Consumer

Hosted by Wine Market Council

Tuesday, January 30, 2018

Visit the Member Login page of our website for the presentation.

Members-Only Webinar - HELD ON January 18th
Recorded Version now available on the Member Login Page

The Wine Consumer’s Perspective: Is Our Glass Half Empty or Half Full?

How do you make sense of the data that Wine Market Council provides its members in the context of your business and the industry as a whole?

Join industry veteran Christian Miller of Full Glass Research and Wine Market Council research advisor as he offers insights based on just-collected Wine Market Council data and discusses opportunities among occasional wine drinkers, factors in “premiumization” among high frequency wine drinkers, and what this means for you.

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