U.S. wine market research and insights

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We are a non-profit industry association dedicated to advancing the U.S. wine market through primary research benefiting our members

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Our research

Wine Market Council conducts annual segmentation and tracking studies of U.S. wine consumers and numerous issue-specific studies each year.

Here’s a taste of the research we provide:

How do you think the respondents of our Wine App and Mobile Website study answered the following question?

Which of the following  do you consider the most convenient way to buy wine online?

Correct
Click here  to learn more about Wine Market Council research.
Incorrect
Click here  to learn more about Wine Market Council research.

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Events

Annual Meeting

In early 2018, Wine Market Council will hold its annual membership meeting and present in detail the results of its past year’s research initiatives. Attendance is for Wine Market Council members only, who will have exclusive access to all the reporting and data for every research initiative conducted by the council.