U.S. wine market research and insights

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Wine Market Council is the leader in forward looking market research on U.S. wine consumer buying habits, attitudes and trends.

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Wine Data 2020

wine data 2020

Debby Wang from Breakthru Beverage Group led an all-speaker Q & A session on January 28, 2020 at Wine Data 2020. Speakers at the event include (left to right): Esther Mobley, Wine Critic, San Francisco Chronicle; Lulie Halstead, Wine Intelligence; Dale Stratton, Wine Market Council; Danny Brager, Nielsen Global Connect; Andrew Adams, Wine Analytics Report; Jon Moramarco, bw166 LLC.

Presentation decks and the audio recording from Wine Data 2020 are now available to Wine Market Council members through the Members page

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Webinar for WMC Members

Friday, March 13, 2020 at 10:00 AM Pacific Time

Big Trends in Small Packages: What Does the New Wave of Products and Packaging Tell Us About Wine?

Join industry veteran Christian Miller of Full Glass Research for a 45-minute webinar that will delve deeper into, and add new demographic insights from, the recent WMC research on wine in cans and other small-format packages, occasions and categories of beverage alcohol. We’ll be adding data from Wine Market Council’s latest segmentation survey and other sources to take the long view on what it all means for the wine category in the near future.

Email Sherri Fidel at admin@winemarketcouncil.com  for a link to register for the webinar.

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